# The featured snippets report: Prevalence, format, & rankings

Featured snippets are tricky to pin down, but pack a big visibility punch if you can manage to snag them. See what we learned from studying their behavior across millions of SERPs.

## Get the cold, hard data on featured snippets.

A lot has happened since Google first launched featured snippets in January 2014. That’s why we’ve run the numbers and examined them across more than 5 million keywords to give you the latest and greatest data behind the current state of featured snippets.

**In this report you’ll learn about:**

- How snippet prevalence, format, and rankings have changed over time
- Characteristics of snippets across both desktop and mobile
- Leveraging our findings to bolster your own featured snippets strategy

One takeaway we found? Roughly 75% of featured snippets are sourced from within the top 3 organic ranking URLs on its SERP.

## Learn more about SERP feature tracking in STAT.

[Learn more](/content/serp-features/index.html)